Is your website working? Just because the button is turned on, doesn’t mean it’s actually connecting to your audience. To be sure your website is actually working the way you want, remember two words: Google Analytics.
Which present under the Christmas tree immediately gets your attention? Is it the shoebox with a red bow or the odd-shaped, colourfully-wrapped one that may or may not be a massive teddy bear? Getting consumers excited about a brand comes (partially) from effective packaging, regardless of scale. Compelling conceptual, strategic and well-designed product packaging can lead to big results.
It won’t be long until we begin to see signs of December’s approach. From the crass to the sublime, there will be zero chance of anyone forgetting the festive frenzy that Christmas brings.
So you’re on the road, and you have your phone with you for emergencies. You realize you didn’t pack enough beverages (if that doesn’t count, what does?).