Graphic Design

Every season, we look forward to working on Black & Lee’s product catalogue and supporting collateral. The catalogue acts as a showpiece of their high end tuxedos and suit rentals and the latest and greatest accessories showcasing unique colour trends throughout the year. The catalogue is specifically marketed towards a young graduation market, business clientele and potential husbands-to-be.

Each catalogue is extensive, ranging from establishing a theme to developing custom photography of new suits. Working tirelessly with Black & Lee, importance is given to ensure all details and colours for each suit are just right, so that the many grads and brides and grooms “to be” can focus on their most important moment.

The fun starts once the direction is finalized. The 60-page catalogue design is then translated to in-store posters, promotional coupons and point-of-purchase signage within their flagship store in Vancouver.