Panabo Sales is the principal distribution and sales arm of family owned Magenta Designs and Boma Manufacturing. Panabo Sales’ unique strength lies in providing its customers a comprehensive range of gift and souvenir products which are proudly Canadian-made.
Following a corporate rebrand, we developed a new website using the Drupal CMS framework.
The website displays a catalog of over 2,100 unique products, allowing dynamic display of featured products and manufacturers’ profiled items, such as the many fine Olympic 2010 items currently produced. As a B2B catalog, retailers are able to login and see wholesale US and CAD prices, create orders and review previous purchases.
Worthy of note, these same features allow Panabo Sales to generate customized PDF sell-sheets of their products, with images, details and prices tailor-made for each sell-sheet. Panabo Sales can quickly select items for any individual retailer, determine which details they need, group them into a PDF and print or email it, all without needing any other publishing tools or resources, and focus their energy on forging strong, responsive relationships with their customers.
The website features large ‘beauty’ shots which are displayed on the home page in a series of three (3) flash galleries. Beautiful photography showcasing Panabo Sales wide range of products and the order of the gallery automatically rotates through each time a visitor comes to the website. This provides the consumer with a fresh look at a wide range of Panabo Sales’ best selling products. The site also showcases a complete online catalogue altering how Panabo Sales does business with its customers and wholesalers, and opens up many new opportunities for future growth.