BC Ministry of Forestry Wood Fibre Opportunities Booklet
FII - better known as Forestry Innovation and Investment - partnered up with the Province of B.C.'s Canada's Pacific Gateway initiative to produce two comprehensive forestry investment brochures.
FII looked to Tugboat to help entice new prospective investors to B.C's forestry industry and trumpet B.C.'s environmentally sustainable approach. Tugboat developed two distinct documents (both a 16 & 60 page brochure) that outline the key benefits of the region, relay an understanding of its labour force, education, inclusion of first nations and future goals of the province.
Comprehensive in its approach; several maps, charts, testimonials were created for each brochure (including coordinating the receipt of provincial forestry imagery). Use of these images, along with the these elements allowed for vibrant, dynamic brochures that reflect B.C.'s wood fibre resource industry as well as inspire potential companies to invest in the region.